Advanced Beverage Technologies
Furness Constructon, Inc.
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ConeTech is a company with headquarters in Santa Rosa and locations worlwide. They provide solutions to the wine industry. The processes they offer are technical and cutting edge. Yet, their service is unique because they have winemakers on staff overseeing all aspects of their work. Thus, they provide technical expertise and artistry to help winemakers make their wines wonderful.
ConeTech came to me with their brand identity established, but with the need to update their website to reflect their adapting services and appeal to a younger generation of winemakers. Their technology is complicated. The challenge was to explain these process so that they are easy to understand.
I pulled in resources to help achieve this goal. I brought in a technical writer to carefully construct thier message. I brought in a photographer to capture their people and technology. I also worked with their current videographer to ensure that the voice and message remained consistent throughout all elements of the website.
ConeTech continues to evolve. They are currently excited to present ZeroZero; alcohol free wines. I am grateful to continue to provide them with both print and website support in launching new products and services, preparing for tradeshows, and tools for communicating with their client base and reaching potential clients.